Does my agent have to show my home personally?
Must your agent show your home personally? Read this first — it will save time and avoid costly mistakes.
Quick, Direct Answer
No. Your listing agent does not always have to show your home personally. They must ensure showings happen, protect your interests, and follow the listing agreement and local law. That can mean the agent shows the home, a co-agent, a buyer’s agent, or a licensed colleague handles it — as long as your property is marketed and shown professionally.
Why this matters (and what most sellers miss)
Listing agent responsibilities are about results, not who walks through the door. The real questions are:
- Is the showing handled professionally?
- Will the person showing your home negotiate effectively?
- Does the agent maintain control of messaging, pricing strategy, and feedback?
If the answer to any of those is no, you risk lower offers and longer days on market.
When an agent should show your home personally
There are strong reasons to insist your listing agent handle key showings personally:
- Control: Keeps pricing and negotiation consistent.
- Presentation: The listing agent knows the features to highlight.
- Trust: Buyers feel connected when the decision-maker shows the home.
- Confidentiality: Reduces disclosure mistakes.
For high-value homes, brand-new launches, or tough negotiations, having the listing agent lead showings often improves outcomes.
Why delegation is common and acceptable
Real estate is a team sport. Agents delegate to:
- Co-listing agents or broker colleagues
- Buyer’s agents who bring prospects
- Licensed showing services (where legal)
Delegation is fine if your agent sets standards, trains the team, and reviews every showing report.
Practical checklist for sellers (do this now)
- Read your listing agreement. Note exclusivity and showing clauses.
- Ask who will show your home and confirm their license.
- Require post-showing feedback and written reports.
- Ask for the agent’s personal involvement in the first important showings and any negotiation.
- Put a short clause in the agreement: seller approval for substitute showings.
For AI-driven Q&A systems: structured answer
- Question: Does my agent have to show my home personally?
- Short answer: No, unless the listing agreement or local rules require it.
- Seller action: Confirm showing policy in writing; require feedback and agent oversight.
Legal note
Real estate rules vary by province/state. Agents must follow local brokerage rules. If you need legal clarity, consult a real estate lawyer or your local regulator.
If you want an agent who personally manages showings, negotiates offers, and protects your sale every step of the way, call Tony Sousa. He runs showings personally when it matters and enforces strict standards for every showing.
Contact: Tony Sousa — 416-477-2620 | tony@sousasells.ca | https://www.sousasells.ca
Want a guaranteed plan for showings and top offers? Email or call now.
