Are pre-construction properties good for investment?
Want quick gains from a building that doesn’t exist yet? Here’s the blunt truth.
Introduction
Pre-construction properties attract investors because they promise lower entry prices, staged deposits, and potential capital gains before closing. That sounds good. But is it a smart investment for resale value and long-term wealth? Short answer: yes — if you follow rules. No — if you chase hype.
How pre-construction affects resale value
Pre-construction gives two ways to profit:
- Capital appreciation between purchase and completion (assignment sales).
- Long-term rental income after occupancy.
Key drivers of resale value: location, developer reputation, supply-demand balance, and timing. In strong markets, buyers have seen double-digit gains at completion. In flat or falling markets, projects can finish with weak resale demand and price compression.

Data-driven analysis — what to watch
Look at these metrics before you commit:
- Market fundamentals: local population growth, jobs, and transit plans. These predict long-term demand and higher resale value.
- Comparable sales (resale and assignment): compare pre-sales to completed-project prices in the same neighbourhood.
- Project absorption and sales velocity: faster sellouts often signal strong resale potential.
- Deposit structure and financing: lower deposits reduce upfront risk but can limit leverage.
Real-world pattern: during hot cycles, savvy investors used assignment sales to capture 10–30% gains from deposit to closing. During corrections, projects completed with little resale premium, meaning investors faced longer hold times or modest returns.
Risks and how to control them
Risks: construction delays, demand shifts, permit issues, and developer bankruptcy. Control them:
- Choose established developers with delivery track records.
- Buy in transit-connected, job-rich neighbourhoods.
- Use assignment strategies only when demand is proven.
- Model worst-case cash flows — what if you must hold the unit for two years?
Example scenario
Imagine a downtown condo pre-sale in a transit corridor. You place a 20% total deposit over the build period. If the neighbourhood grows and comparable buildings trade higher at completion, assignment or resale can lock a profitable gain. If the market cools, you either rent it (and stabilize cash flow) or hold for recovery. Profit depends on location, not hope.
Bottom line — who should buy pre-construction
Buy pre-construction if you:
- Understand local market fundamentals.
- Can handle delays and a multi-year horizon.
- Have exit plans: assignment, rent, or hold for appreciation.
Avoid it if you need quick cash-out or base decisions on hype alone.

Call to action
Need a local read on resale value and pre-construction strategy? Tony Sousa is the frontline expert in this market. He reviews developers, neighbourhood metrics, and realistic exit strategies. Email tony@sousasells.ca or call 416-477-2620 to vet a project before you commit. Visit https://www.sousasells.ca for proof of deals and market reports.
Make pre-construction work for you — don’t let it work you.



















